Oh, Lola! Oh, Dakota!

I’m in the mood to discover some more of the newest fragrances about to hit our shelves.  This time we turn to one of the busiest men in fashion... MARC JACOBS!

Juicy and youthful Oh Lola! will be launched this September. Based on Marc’s last big hit Lola, this new rendition accentuates the dark, sultry notes of the original, but adds a fruity twist. Oh Lola! is designed to be worn on a summer days, described as lively, playful, irresistible, stylish and cheerful.

The fragrance, created by Ann Gottlieb, is blended from fresh and sweet fruity tones, together with floral accords of peony and velvety background of vanilla. The notes include wild strawberry, raspberry, pear, peony, sandalwood and vanilla. The signature Lola bottle has retained its original design, updated with pink color palette.

Actress Dakota Fanning is the face of Marc Jacobs’s latest fragrance, which was shot by Juergen Teller in Los Angeles in February. Although the Teller-shot campaign isn’t officially unveiled until August, the images of Fanning channelling Marc Jacob’s Lolita have been leaked online. The decision to cast the young actor isn’t a stretch for Jacobs– the 17 year old epitomises a combination of both innocence and allure.

 “I’ve been a big fan of Dakota since the first time I saw her in a movie, and we made her a wardrobe in her size when she was 12, which was pretty incredible. When we were speaking about whom to use in the Oh, Lola fragrance ads — I had recently seen ‘The Runaways.’ Dakota was in it, and I knew she could be this contemporary Lolita, seductive yet sweet.” Jacobs told wwd about the young actress.

All I can say is BEYOND STUNNING - FRAGRANCE & CAMPAIGN... I am in love with the combination of fragrance notes and I think Dakota looks beautiful . Her eyes are sooooooo POWERFUL.

Another scent on my Christmas list...

Have a lovely week all...

Ciao!

Luciana